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borofan1986 Posted on 11/5 11:05
New Badge - Thoughts Now It's Official

What do we think?

I liked the old one, to be honest. All seems a little needless to me.

Link: New Badge Confirmed

b0r0lad Posted on 11/5 11:07
re: New Badge - Thoughts Now It's Official

I like it, looks more traditional

jam69 Posted on 11/5 11:07
re: New Badge - Thoughts Now It's Official

i liked the old one too.pre 1986 one though

Tom_Fun Posted on 11/5 11:08
re: New Badge - Thoughts Now It's Official

Meh.

onthemap Posted on 11/5 11:08
re: New Badge - Thoughts Now It's Official

Couldn't give a monkeys tbh.

captain5 Posted on 11/5 11:08
re: New Badge - Thoughts Now It's Official

I like the way that Gibbo has been pressing for the change for some time.

How does that work then??

tunstall Posted on 11/5 11:10
re: New Badge - Thoughts Now It's Official

are they going to pay to get my window in my porch replaced????

Tom_Fun Posted on 11/5 11:10
re: New Badge - Thoughts Now It's Official

That's the first time I've seen it, it's not exactly a radical change is it? The way some people have been banging on I thought it was going to have a swastika on it.

norfolkred1 Posted on 11/5 11:11
re: New Badge - Thoughts Now It's Official

It will take time to get used to. I think it puts all the work Gibbo has put into getting the Club back on track since 1986 into insignificance. Many times I have been asked about the 86 on the badge and feel prud to spout abot Gibbo and his vision. Then again he must have sanctioned it!

Fatsuma Posted on 11/5 11:11
re: New Badge - Thoughts Now It's Official

Good sentiments behind the change.

BUT - From a design point of view it is not Premiership quality - at all!

And from a branding and merchandising point of view it is a disaster.

The ribbons will be impossible to replicate on kits and smaller items. The year will be illegible.

The font is not clear either.

Sad to say but Villa's new design is better.

Their's is more basic, simple, professional looking and clearer!

KENDAL Posted on 11/5 11:13
re: New Badge - Thoughts Now It's Official

I could have drawn a better one wearing boxing gloves.

mickbrown Posted on 11/5 11:13
re: New Badge - Thoughts Now It's Official

We used to have a ribbon on our kits - what's the problem?

speckyget Posted on 11/5 11:14
re: New Badge - Thoughts Now It's Official

What Fats said. Applaud the intention - execution a tad pisspoor. Missed opportunity to get some ships on there, and the scrolls look like something I might have painted on my haversack in the 1970s.

Mat_Evans Posted on 11/5 11:14
re: New Badge - Thoughts Now It's Official

i think it looks terrible. the line under middlesbrough looks so amateurish. it should just have been the lion with 1876 under it. very disappointed.

Vinny_Garstroke Posted on 11/5 11:15
re: New Badge - Thoughts Now It's Official

Are we getting a new sponsor, too?

Celestron Posted on 11/5 11:15
re: New Badge - Thoughts Now It's Official

I like it...the old one wasn't bad but this look better.

onthemap Posted on 11/5 11:15
re: New Badge - Thoughts Now It's Official

Villa's badge would be totally innapropriate on a Boro top. Plastic fans jeez!

Fatsuma Posted on 11/5 11:17
re: New Badge - Thoughts Now It's Official

Your ribbons didn't have writing squeezed onto then mick!

Even the word Middlesbrough looks crooked!

I don't think they have approached a professional design company to do this.

It serves me right for laughing so hard at Ted Bates statue!!!

This is almost as bad - but at least they took the statue down.

This will aggravate me for years!!

borofan1986 Posted on 11/5 11:18
re: New Badge - Thoughts Now It's Official

Your right specky about those scrolls.

Looks to faffy. And as for the replicating it on smaller items, they could well struggle with that.

Don't get me wrong, I don't mind change, but I get the feeling it could have been much better presented.

norfolkred1 Posted on 11/5 11:20
re: New Badge - Thoughts Now It's Official

Just seen the Gookster teling is pals on the shop floor to start the machines

Paulinho Posted on 11/5 11:21
re: New Badge - Thoughts Now It's Official

Wrong font on Middlesbrough, the curve of the Middlesbrough is not aligned with the curve of bottom of the shield, the ribbon around the bottom ruins the simplicity of the shield.

As usual, it looks like the club have employed someone to design their badge who got a CSE Grade 3 in art.

Salford_Boro Posted on 11/5 11:22
re: New Badge - Thoughts Now It's Official

I quite like it, although i would like to see 1986 incorporated into somewhere. I suppose that's not possible though

Sleaford_Socialite Posted on 11/5 11:23
re: New Badge - Thoughts Now It's Official

I like it, am I on my own?

norfolkred1 Posted on 11/5 11:25
re: New Badge - Thoughts Now It's Official

Looks like the future is that the fans have no vote, badge or shirt design, ah the old days

Guisboro Posted on 11/5 11:26
re: New Badge - Thoughts Now It's Official

Its good, i like it.

Others will get used to it, a natural reaction to a change is resistance.

EDDIE62 Posted on 11/5 11:26
re: New Badge - Thoughts Now It's Official

good news for the tattoo artists of the area.

Butters1406 Posted on 11/5 11:26
re: New Badge - Thoughts Now It's Official

I like it too, there's always going to be people who don't like it, and its no suprise that the people moaning are the same everytime. Scared of change or just miserable tw@ts?

Bukowski_MFC Posted on 11/5 11:27
re: New Badge - Thoughts Now It's Official

Something about it looks off.

I like the idea but it looks like MFC have accepted a rushed job.

It should have been tweeked to perfection and it hasn't been.

Consequently, it looks cheap.

Paulinho Posted on 11/5 11:28
re: New Badge - Thoughts Now It's Official

No consultation process.

If you don't like it you'll be told...

"Well, we can't please everyone"

and

"We've had some very positive feedback"

Unfortunately, from a design point of view it's terrible.

It looks like Sinbad did it during a period of extreme refreshment.

Chutney Posted on 11/5 11:30
re: New Badge - Thoughts Now It's Official

Anyone got a different link for those of us too awkward to register?

Fatsuma Posted on 11/5 11:30
re: New Badge - Thoughts Now It's Official

"D minus!

Whilst the basic idea has merits, there is a disturbing lack of attention to detail in the finished piece of work.

It appears that you have not progressed your idea beyond the draft that you prepared several weeks ago.

What have you been doing with your time?

Watching reruns of Big Brother?

This is simply not good enough for you to get the grades you say you need to get to take your resits at Technical College next year.

See me!"

Max_Headroom Posted on 11/5 11:34
re: New Badge - Thoughts Now It's Official

Bit of an anti climax really, isn't it? After all the build up it's pretty much the same, bar a few shapes.

Our very own Be Here Now. The badge of 'five guys in an [art] studio not really giving a f**k'

Gibsons_chequebook Posted on 11/5 11:35
re: New Badge - Thoughts Now It's Official

Too fussy. As someone posted earlier, it will be hard to replicate some of the detailing on small Boro merchandise. Legibility of the copy will also be an issue. As an exercise in rebranding for a fresh new start, it doesn't impress me.

norfolkred1 Posted on 11/5 11:35
re: New Badge - Thoughts Now It's Official

Wonder if the designer was an outsider with very little interest or knowldege about the club or area. Erimus should have played a part, there's not a lot to look at, no ships and a cut and paste type design.

Fatsuma Posted on 11/5 11:35
re: New Badge - Thoughts Now It's Official

Guisboro - I won't get used to it like this!

It is a good idea, very shabbily executed.

The club is a multi-million pound organisation.

The lack of attention to detail is, frankly, a joke!


Take it to a professional design studio, QUICK!

Vinny_Garstroke Posted on 11/5 11:36
re: New Badge - Thoughts Now It's Official

Chutney, just click on 'Home' on the left hand side.

gruntas Posted on 11/5 11:37
re: New Badge - Thoughts Now It's Official

Yeah I like it. Now to get back to 1876 style footballers and prices......

cuteborochick Posted on 11/5 11:37
re: New Badge - Thoughts Now It's Official

i dont like it i preferred the old one

TheSmogMonster Posted on 11/5 11:38
re: New Badge - Thoughts Now It's Official

I quite like it, but will take some time to get used to... the Mrs 'hates' it apparently

and er.. *cough* anyone know where you can get a tattoo removed.. for erm... a friend?

b0r0lad Posted on 11/5 11:38
re: New Badge - Thoughts Now It's Official

with the amount of graphic designers on here i'm surprised the club didnt approach fmttm.

janplanner Posted on 11/5 11:42
re: New Badge - Thoughts Now It's Official

not keen. it's too busy and the proportions are all wrong - the rampant lion is too large and the text too fiddly and small.

no need to change from a aesthetic point of view. i suppose it's a re-branding exercise, but it could have been so much better.

Fatsuma Posted on 11/5 11:42
re: New Badge - Thoughts Now It's Official

I'm not a graphic designer b0r0lad - but I've worked with several who would have advised the club against some basic errors on that design!

Chutney Posted on 11/5 11:43
re: New Badge - Thoughts Now It's Official

Aha, thank you Vinny.

It looks like a retro Liverpool badge. I always liked having 1986 on the badge, made people ask about it, opening up the floodgates to rant on about Charlie Amer.

Gibsons_chequebook Posted on 11/5 11:43
re: New Badge - Thoughts Now It's Official

Yeah, that would have been a nice project. They should have invited input from fans.

PapaJohn Posted on 11/5 11:43
re: New Badge - Thoughts Now It's Official

I like it but
wot about all the lads and lasses with 'tattoos'!!!!

bandito Posted on 11/5 11:44
re: New Badge - Thoughts Now It's Official

link please, i cant be arsed joining the official site

TEEBAG Posted on 11/5 11:49
re: New Badge - Thoughts Now It's Official

looks fine,what is the cost of changing the badge i bet it wont be peanuts?

borofan1986 Posted on 11/5 11:51
re: New Badge - Thoughts Now It's Official

Try this bandito

Link: Badge

Stav77 Posted on 11/5 11:52
re: New Badge - Thoughts Now It's Official

Can't really judge until I see it on the new shirt to be honest. Looks a bit tacky but then again it is probably only a mock up.

bobstermarley Posted on 11/5 11:53
re: New Badge - Thoughts Now It's Official

I can't make my mind up about it to be honest. I think it's good that the heritage of the club is finally acknowledged on the official badge, so the idea of it appeals to me, however the execution of it just looks a bit amateurish. It seems too "fiddly", though I suppose we'll all get used to it. The post 1986 badge had a real simplicity to it, a symbol you could almost carve out of a spud and stamp on anything. This new one looks just a bit too arty farty for my liking.

As with all re-branding exercises too, it'll take ages to filter out as far as it needs to, so let's predict now on the number of threads we'll get on here next season whinging that "so-and-so can't be bothered to update the club badge."

I predict that it'll become next season's "Thinking of buying an iPod/MP3 player" post.

norfolkred1 Posted on 11/5 11:55
re: New Badge - Thoughts Now It's Official

Thought it might have been on E.Bay by now

badbradderz Posted on 11/5 11:57
re: New Badge - Thoughts Now It's Official

i like it it...

im a designer at an advertisin agency...and my opinion on it is...

its nice, i like the general look, the only worry is the ribbon at the bottom is a little clumsy and isn't too flexible, perhaps would have made more sense to have "football club" underneath "Middlesbrough" and the "1876" just underneath the lion...and discard the ribbon completly.

but on the whole, im diggin it!

HolgateWall Posted on 11/5 11:57
re: New Badge - Thoughts Now It's Official

If Mr Gibson really wanted to go back in time and show how old the club is he should have had the ships on and 'Erimus' should have featured somewhere.It looks a bit tatty as it stands.

Vinny_Garstroke Posted on 11/5 11:57
re: New Badge - Thoughts Now It's Official

Isn't it the same as the badge on the old fashioned shirts Boro wore when they played Sampdoria at the Riverside?

borofan1986 Posted on 11/5 12:05
re: New Badge - Thoughts Now It's Official

Not quite VInny, but the lion was in a shield that day

peako_from_the_boro Posted on 11/5 12:08
re: New Badge - Thoughts Now It's Official

The brief of going back to our real roots was very clear.

The execution is insipid.

Gibsons_chequebook Posted on 11/5 12:12
re: New Badge - Thoughts Now It's Official

Badbradderz- where abouts do you work?

Gamblor Posted on 11/5 12:19
re: New Badge - Thoughts Now It's Official

I like it. Will like it better when it's in context.

Mat_Evans Posted on 11/5 12:20
re: New Badge - Thoughts Now It's Official

just had another proper look, and i just noticed how stupidly top heavy it is too. The middlesbrough font and the football club font are different sizes for fook sake!

beano_85 Posted on 11/5 12:21
re: New Badge - Thoughts Now It's Official

The current badge is unique, no other team has anything similar (apart from Clevo Juniors). Why not just change the 1986 bit??

Little_legs_k9 Posted on 11/5 12:21
re: New Badge - Thoughts Now It's Official

I like it but FFS why did they let a 3 year old do the lettering, The S and B are WRONG

Gamblor Posted on 11/5 12:23
re: New Badge - Thoughts Now It's Official

Wait until it's on a shirt. Then it'll be final and also in context which matters a lot in this case.

badbradderz Posted on 11/5 12:26
re: New Badge - Thoughts Now It's Official

Gibsons_chequebook, i work for Pearsons, in the Cleveland Business Centre.

bandito Posted on 11/5 12:28
re: New Badge - Thoughts Now It's Official

the badge is rank bad.

It depicts everything that is wrong about basic design and will have been designed on the cheap by a bunch of college leavers.

MFC hang your heads in shame.

A_New_Era Posted on 11/5 12:28
re: New Badge - Thoughts Now It's Official

i like it

wilkos_perm Posted on 11/5 12:29
re: New Badge - Thoughts Now It's Official

i think its ok, but agree the fonts need looking at. Something much simpler would have done the job, i.e. no ribbons.

it will look ok on a good strip, but it will make a dodgy one even dodgier.

burydweller Posted on 11/5 12:35
re: New Badge - Thoughts Now It's Official

It is a fantastic and eye catching design, it is meant to look retro, boro is an old club, and this badge reflects that. Who gives a fuuck about Villas badge? judging by the negative tossspots on this thread, and this board in general, downing knockers et al, it is no wonder boro dont achieve more, fooking moaning miserable tossspots. Embrace Gibbo's plans, they have cemmented us as a prem team, with a cup win and euro final with kids coming through. Embrace his badge design or fook off and support sunderland.

burydweller Posted on 11/5 12:38
re: New Badge - Thoughts Now It's Official

Bandito, why the fook should they hang heads in shame? if we were a bury, or a rochdale or a barnsley then maybe, what we have achieved as a small town club is fantastic, clown

bandito Posted on 11/5 12:41
re: New Badge - Thoughts Now It's Official

from a design perspective it looks NAFF.

Quit with the crap and let people have their say

Boromart Posted on 11/5 12:44
re: New Badge - Thoughts Now It's Official

I like the principles of the design. IMHO a shield is far better aesthetically than a circle. But I think the execution needs a little more work. The scroll looks fine in print, but I would like to see how it will look on a shirt. Also the shading effects would not exist on a shirt either. The line underneath Middlesbrough just doesn't work in its current form, it doesn't match up with the text above it.

I think with a little tweaking this design can work, but it really needs a bit of professional TLC before being released on any products.

bandito Posted on 11/5 12:46
re: New Badge - Thoughts Now It's Official

the basic elements are there if you want authenticity but the application is terrible. It's like something an office junior would knock up one afternoon and you'd say, yeah, it's ok but bring me a finished design by the end of the week.

--- Post edited by bandito on 11/5 12:46 ---

beeline Posted on 11/5 12:47
re: New Badge - Thoughts Now It's Official

Fatsuma's got it right.

If a designer has been anywhere near this he wants shooting.

badbradderz saidi like it it...
im a designer at an advertisin agency...and my opinion on it is...

its nice, i like the general look, the only worry is the ribbon at the bottom is a little clumsy and isn't too flexible, perhaps would have made more sense to have "football club" underneath "Middlesbrough" and the "1876" just underneath the lion...and discard the ribbon completly.

but on the whole, im diggin it! "

Tell me the name of your agency and I'll know who to avoid. Yep, I'm a designer too - specialising in typography - my 9 year old grandson could do better.

tarquin_foxglove Posted on 11/5 12:50
re: New Badge - Thoughts Now It's Official

First time I saw it I thought it said "Middlesbrough Football 1876 Club".

Why didn't they save all the money this 'rebranding' will cost and just change two numbers, so that 1986 becomes 1876?

Long_Live_Zombies Posted on 11/5 12:50
re: New Badge - Thoughts Now It's Official

Looks like something that you'd get off a cheap stall at the market or a "Pound" shop. WTF were they thinking of.

Anyone know the background on this?

bandito Posted on 11/5 12:50
re: New Badge - Thoughts Now It's Official

agree 100 percent with beeline. Quite frankly, it's appauling.

It's like something cleveland juniors or kader youth would have on their shirts

skiptonboro Posted on 11/5 12:52
re: New Badge - Thoughts Now It's Official

I'm a creative director at an ad agency - and I'd barely accept that as a first off scamp, the execution is so poor it undermines the whole idea.

BUT. I don't a flying fook - it says middlesbrough on it so it's mine, and I love it!

magichew Posted on 11/5 12:54
re: New Badge - Thoughts Now It's Official

The badge looks crap! Really disappointed with it. It looks like something that would get runners up in a kids "design a badge" competition. Looking at our badged, if you showed any one with no knowledge of the club and asked them which one was the successor (forgetting the dates) I'm sure they'd say our new one was the predecessor.

Bully_Boy Posted on 11/5 12:57
re: New Badge - Thoughts Now It's Official

Got to agree with everyone one here - nice idea but technically rubbish.

'Middlesbrough' at the top doesn't line up with the line under it.

The 'Football club' at the bottom has the same problem - its all over the place.

'Club' on the right hand side looks unbalance with the 'football' on the left - theres too much space around it.

Personally I don't like the gradient fill across the lion.

Bukowski_MFC Posted on 11/5 12:57
re: New Badge - Thoughts Now It's Official

I've been looking forward to seeing the new badge for months.

What a huge let-down.

Can't the club even pick a new badge without fcking up?

It looks more and more amateur every time I look at it.

Moses_Kiptanui Posted on 11/5 12:57
re: New Badge - Thoughts Now It's Official

Absolute crap.

number_10 Posted on 11/5 12:59
re: New Badge - Thoughts Now It's Official

It's fuhking shitt.

stump_hole_lover Posted on 11/5 13:01
re: New Badge - Thoughts Now It's Official

Another example of how out of touch with the fans the club really is. Apart from being an awful design, alll they really had to do was change the date on the old one or better still bring back the pre-86 one. What about all the poor f__ckers who have the previopus one tatooed on their body?

Bukowski_MFC Posted on 11/5 13:03
re: New Badge - Thoughts Now It's Official

I have absolutely no sympathy for people who tattoo their body to be honest.

--- Post edited by Bukowski_MFC on 11/5 13:04 ---

magichew Posted on 11/5 13:04
re: New Badge - Thoughts Now It's Official

Any one think it's worth lobbying the club or is it too late? I would rather the Boro be associated with Michael Ricketts again than have this badge.

corruptbiggins Posted on 11/5 13:07
re: New Badge - Thoughts Now It's Official

what do people having tattoos got to do with anything. loads of football fans have them and plenty of clubs have changed their badges.

I doubt there will be any change other than tweaking to the badge as I think thats what Gibson wants.

number_10 Posted on 11/5 13:10
re: New Badge - Thoughts Now It's Official

If they wanted to "reflect our long heritage" just changing the number would have done.

It's awful. Really, really awful. I'm getting more and more disenchanted by crap like this. Guarenteed the white band will be gone as well, just so they can make a few more quid on new merhcandise.

Cuhnts.

corruptbiggins Posted on 11/5 13:16
re: New Badge - Thoughts Now It's Official

"I'm getting more and more disenchanted by crap like this"

really? it's hard to imagine you more depressed considering the pessimistic stuff you post.

The_Downing_Wave Posted on 11/5 13:17
re: New Badge - Thoughts Now It's Official

They've missed the 'o' out of Middlesborough ffs!

Bukowski_MFC Posted on 11/5 13:20
re: New Badge - Thoughts Now It's Official

I don't know what to make of that last post to be honest

Butters1406 Posted on 11/5 13:24
re: New Badge - Thoughts Now It's Official

me neither, very strange.

Paulinho Posted on 11/5 13:38
re: New Badge - Thoughts Now It's Official

I can only hope that the Boro are being doubley clever by releasing first draft of the new badge so that when people see the finished article their relief comes across as euphoria and that sweeps them home.

Have a look at Arsenal's badge then ours.


--- Post edited by Paulinho on 11/5 13:38 ---

badbradderz Posted on 11/5 13:41
re: New Badge - Thoughts Now It's Official

"Tell me the name of your agency and I'll know who to avoid. Yep, I'm a designer too - specialising in typography - my 9 year old grandson could do better."

ok so you decided to ignore that i did actually critisise aspects of it to...i like it on the whole but there are elements that need work...im reservng final judgement till ive seen it on a shirt.

boroborn Posted on 11/5 13:45
re: New Badge - Thoughts Now It's Official

I'm quite lucky - had the lion tattoo'ed onto my arm last week thankfully i didnt get the whole crest.

borobadge Posted on 11/5 13:46
re: New Badge - its not the first shield

weve had...!..the first chrome badge is the shirt crest from the 1950s/early 60s.


i was leaning towards this (first badge) as a retrospective design with the 1876 replacing the M.F.C.

simple and effective....

it then opens the door for commercial variations and add ons.

Link: M.F.C.

buffaloboro Posted on 11/5 13:46
re: New Badge - Thoughts Now It's Official

very disappointed , not opposed to change , but this is a backwards step. Shld have gone back to the pre 86 badge or a variation there of .

Very poor.

boroborn Posted on 11/5 13:46
re: New Badge - Thoughts Now It's Official

If you work for a design firm or work in this kind of thing why arn't you emailing the club and letting them know you could correct it for free?

Stepper_T Posted on 11/5 13:47
re: New Badge - Thoughts Now It's Official

I like it.

beeline Posted on 11/5 13:49
re: New Badge - Thoughts Now It's Official

Do you think they'd listen?

Sorry bradderz - not meant to be personal - just annoyed at the lack of professionalism shown by the club.

bandito Posted on 11/5 13:49
re: New Badge - Thoughts Now It's Official

"im reservng final judgement till ive seen it on a shirt."

dont hold out hope mate - it'll look twice as schitt and probably fill the whole chest area

wirralred Posted on 11/5 13:51
re: New Badge - Thoughts Now It's Official

i would be interested to know how much the club spent on the company who designed the badge.
if i had spent good money on a new design and they came back with that...they would be out of the door with a size ten boot imprint on their ass.
absolutely tacky cheap and childish looking design

borofan1986 Posted on 11/5 13:51
re: New Badge - Thoughts Now It's Official

You've hit the nail on the head.

It just doesn't look professional enough, I don't think.

Ste_1986 Posted on 11/5 13:51
re: New Badge - Thoughts Now It's Official

like the top part but the ribbon thing on the bottom is shyte. Take that off and have 1876 just under the lion that would be great.

Archie_Stanton1 Posted on 11/5 13:58
re: New Badge - Thoughts Now It's Official

Current badge with 1986 taken off and the original date added would have been perfect. They`ve spent 20 years getting the new badge known after liquidation, only to change it again. Farce.

I dread to think of the cost of changing all the badges at the Riverside, Hurworth etc.

TheNortonDog Posted on 11/5 14:00
re: New Badge - Thoughts Now It's Official

It looks unbalanced and cheap. However, my concerns are whether this will ever be on the shirt in it's entirety. Maybe the masterplan is just to use the lion with MFC under it on our shirts. Remember that the picture of Woody posing with the season ticket swipe card had only the lion on it. If we emphasis the lion on merchandise I'll be happy as the actual full design is very poor.

Gibsons_chequebook Posted on 11/5 14:13
re: New Badge - Thoughts Now It's Official

I assume the club havent said who they commissioned the job to? Did they invite pitches for the brief?

Paulinho Posted on 11/5 14:13
re: New Badge - Thoughts Now It's Official

Just emailed this thread to Graham Fordy.

Mr_Maz Posted on 11/5 14:14
re: New Badge - Thoughts Now It's Official

i like it, classic retro feel and would look great on a white band or white kit.

Nobbie Posted on 11/5 14:55
re: New Badge - Thoughts Now It's Official

LOVE IT THE SHILD IS FAR BETTER THAN THE CIRCLE WE DONT HAVE A RED VERSION OF THE CHELSEA BADGE

long live steve Gibson Our saviour

Bully_Boy Posted on 11/5 14:59
re: New Badge - Thoughts Now It's Official

Photoshopped out the banner if anyone wants a rough idea of what it would look like.

Link: Without Banner

Gibsons_chequebook Posted on 11/5 15:05
re: New Badge - Thoughts Now It's Official

I think that looks 10 times better already.

Gibsons_chequebook Posted on 11/5 15:07
re: New Badge - Thoughts Now It's Official

Now if you just make it more circular, put 1986 on it, but keep the lion....

Paulinho Posted on 11/5 15:08
re: New Badge - Thoughts Now It's Official

seconded. great work bully boy. how long did that take you? ten minutes?

Ste_1986 Posted on 11/5 15:14
re: New Badge - Thoughts Now It's Official

Bully_Boy that is bloody perfect !

Get that emailed to the club.

Boroboy1986 Posted on 11/5 15:16
re: New Badge - Thoughts Now It's Official

Bully Boy, great work. COuld you possibly do something else as well.

Swap the red and white around and see how that world work. Thanks

Archie_Stanton1 Posted on 11/5 15:21
re: New Badge - Thoughts Now It's Official

100% better without the scroll at the bottom

Turner_86 Posted on 11/5 15:24
re: New Badge - Thoughts Now It's Official

Bloody hell, so it is that one. Well, it's okay, It will probably grow on me. I wouldn't say it was any worse than the one we had, but I wouldn't say it was any better either.

Be interesting to see how it looks on the shirt.

Ste_1986 Posted on 11/5 15:26
re: New Badge - Thoughts Now It's Official

just thinking about this but i dont think the scroll bt will be on the shirts.

It just would be right. maybe thats wishfull thinking. Stil prefer bully boys version a trillion times more !

Turner_86 Posted on 11/5 15:28
re: New Badge - Thoughts Now It's Official

Might have been nice for them to tidy it up and make an animated version like Villa did, rather than a tatty little picture.

Bukowski_MFC Posted on 11/5 15:31
re: New Badge - Thoughts Now It's Official

Bully_Boy - I think you've just shown us all how the badge should look. Pity the club won't do anything about it though.

janplanner Posted on 11/5 15:34
re: New Badge - Thoughts Now It's Official

bullyboy, that's much, much better. good work!

Ste_1986 Posted on 11/5 15:35
re: New Badge - Thoughts Now It's Official

anbody got fordy's or dave allens e-mail ???

Bukowski_MFC Posted on 11/5 15:42
re: New Badge - Thoughts Now It's Official

There's no point in contacting them Ste_1986.

The club always think they know best and don't listen to the fans.

We're stuck with the half-arsed attempt at a badge.

Ste_1986 Posted on 11/5 15:44
re: New Badge - Thoughts Now It's Official


borobadge Posted on 11/5 15:47
re: New Badge - Thoughts Now It's Official

bully-boys, version....isnt that the one they used for the opening game special collarless match-shirt v. sampdoria ?...

ben_mfc Posted on 11/5 15:54
re: New Badge - Thoughts Now It's Official

Coould be worse it could look like this

Link: Wigan

buffaloboro Posted on 11/5 15:56
re: New Badge - Thoughts Now It's Official

bring back the ships ...another PR F up

Fatsuma Posted on 11/5 17:59
re: New Badge - Thoughts Now It's Official

Having reflected on my earlier knee jerk comments about the badge, can I just say ........ I haven't changed my opinion one iota!

Great idea - lousy execution!

Bully boy's 5 minute photoshop effort shows how easy it is to get it right!

I would challenge anyone to find a post or thread in my name that is negative - apart from the preference for some fans to boo players rather then really get behind the team when they're struggling........but this is something that the club has got badly wrong!

I said on the fans forum thread the other night that I wanted to see the club show professionalism in all its off the pitch operations, as befits a multi-million pound organisation.

This is a worrying start!

Fatsuma Posted on 11/5 18:21
re: New Badge - Thoughts Now It's Official

This illustrates the problem with the new badge.

What does it say?

Scottish Socialist Workers Party?

Link: Pass the binoculars!

Paulinho Posted on 11/5 18:25
re: New Badge - Thoughts Now It's Official

I'll say one thing. The Boro lion is absolute class GGRRRRRRRRRRRRRRRRRRRRR......

Fatsuma Posted on 11/5 18:29
re: New Badge - Thoughts Now It's Official

Which is why it is close to being good.


Get a pro onto the case and follow bully boy's lead!


It isn't too late !

I hated the kits with the vertical stripes 98/99 era - but at least they only lasted a year.

This is our identity - and it looks shoddy and cheap!

Mat_Evans Posted on 11/5 18:32
re: New Badge - Thoughts Now It's Official

bully boys is spot on soone email the club with that one.

4_3on_aggreg8 Posted on 11/5 18:41
re: New Badge - Thoughts Now It's Official

Have to say it looks a bit amateurish. The scroll at the bottom is too fussy, the typography at the top unfinished, don't like the thin line under the 'Middlesbrough' and the top line of the shield is too thin. The lion could have been re-drawn to make it crisper and the whole thing kind of lacks distinction.

Apart from that though, it's great!

Mat_Evans Posted on 11/5 18:59
re: New Badge - Thoughts Now It's Official

the mackems seem to like it!

Link: hhmmm confused

daveinboro Posted on 11/5 19:00
re: New Badge - Thoughts Now It's Official

Well how gutted am I!
I've spent 2400 on a pattern printed concrete drive with the round badge stamped into the concrete

marshall_jaffacake Posted on 11/5 19:04
re: New Badge - Thoughts Now It's Official

It could be worse Dave, you could have the new one!!

What an absoloute load of old rubbish it is. Only we could have one that looks so third rate.

Rebranded as a joke

Gibbo what were you thinking???

Fatsuma Posted on 11/5 23:10
re: New Badge - Thoughts Now It's Official

hoofed - so the late night crew can scroll up a bit and find Bully_Boy's attempt (Time: 14.59) to see how easy it would have been to get it right!

RavsDad Posted on 12/5 0:01
re: New Badge - Thoughts Now It's Official

Bully_Boy

Your quick fix improves it 1000%.

Everyone who correctly identifies the proposed (sorry adopted) badge as a shoddy, amateurish, second rate embarrassment will by vilified by the ultras. It's NOT the change or the concept I object to. I think the original date is a good move, and the shield (correctly designed) is ok. But for heavens sake - why let a five year old loose with lettraset and tack on a ridiculous ribbon?

It's so bad you would think they'd actually done it deliberately to see how many people they could shift tat to.

illuminati Posted on 12/5 2:12
re: New Badge - Thoughts Now It's Official

This just about sums up what i think of the new badge..

Link: Boro Badge

number_10 Posted on 12/5 2:25
re: New Badge - Thoughts Now It's Official

This sums it up better

Link: New badge

danholh Posted on 12/5 10:58
re: New Badge - Thoughts Now It's Official

F0CK OFF - this is football not a fashion show.